Go to main menu Go to search engine Skip to content

Śląska Biblioteka Cyfrowa

Deutsch
English
polski

Homepage
Silesian Digital Library
Publications of the Participants
Sosnowiec
Nowa kolekcja
Reklama w świecie nowych technologii - przegląd wybranych zagadnień

Object's details: Reklama w świecie nowych technologii - przegląd wybranych zagadnień

Go to the whole object's collection

Structure

Zeszyty Naukowe Wyższej Szkoły Humanitas.

See the description of publication group

Description

Title:
Reklama w świecie nowych technologii - przegląd wybranych zagadnień
Wariant tytułu:
An advertising in the world of new technology – an overview of selected issues
Group title:
Zarządzanie
Creator:
Walotek-Ściańska, Katarzyna
Contributor:
Harasimowicz, Magdalena
Subject and Keywords:
marketing wirusowy
;
nowe technologie
;
prankvertising
;
reklama interaktywna
;
interactive advertising
;
Interactive Digital Signage
;
new technology
;
viral marketing
Publisher:
Oficyna Wydawnicza "Humanitas"
Place of publishing:
Sosnowiec
Date:
2015
Resource Type:
artykuł
Format:
application/pdf
Resource Identifier: oai:reader.digitarium.pcss.pl:151196
Relation:
Zarządzanie
;
1/2015
Language:
pol
Coverage:
s. 129-139
Oryginal in:
Wyższa Szkoła Humanitas, Sosnowiec
Rights:
Wyższa Szkoła Humanitas, Sosnowiec

Exlibris

Object is located in the collections:

Educational materials

Educational materials

Scientific Works

Publications of the Participants

Publications of the Participants

Publications of the Participants

Additional information

Creation date: 2015-05-05
Last modification date: 2019-05-31
Content object's number of views: 320
You could also download the object's description in these formats:
RDF
;
OAI-PMH

Information on financing

The project is co-financed by the European Union from the European Regional Development Fund under the Regional Operational Program of the Silesian Voivodeship for the years 2014 - 2020 Silesian Digitarium. Digitization and access to the resources of cultural institutions of the Silesian Voivodeship.

Partner1

Partner1

We use files, through the cookie quality improvement layer of our website.For more information, please read the document Privacy Policy