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Akademia Ekonomiczna
Visual messages and their affordances in the process of institutionalisation on the example of the Polish Vodka Museum. Pictorial representations of product’s past, presence and future in the organizational museum

Object's details: Visual messages and their affordances in the process of institutionalisation on the example of the Polish Vodka Museum. Pictorial representations of product’s past, presence and future in the organizational museum

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Structure

Studia Ekonomiczne - Akademia Ekonomiczna im. Karola Adamieckiego w Katowicach.

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Description

Title:
Visual messages and their affordances in the process of institutionalisation on the example of the Polish Vodka Museum. Pictorial representations of product’s past, presence and future in the organizational museum
Group title:
Studia Ekonomiczne
Creator:
Waszkiewicz-Raviv, Alicja
Contributor:
Frączkiewicz-Wronka, Aldona. Red.;
Gołuchowski, Jerzy. Red.
Subject and Keywords:
afordancje;
komunikacja wizualna;
muzeum organizacji;
public relations;
teorie percepcji
Subject:
Komunikacja marketingowa;
Marketing;
Muzeum Polskiej Wódki;
Public relations
Description: Zeszyty Naukowe Uniwersytetu Ekonomicznego w Katowicach376ISSN 2083-8611
Publisher:
Wydawnictwo Uniwersytetu Ekonomicznego w Katowicach
Place of publishing:
Katowice
Date:
2018
Resource Type:
czasopismo
Resource Identifier: oai:reader.digitarium.pcss.pl:362324
Relation:
Studia Ekonomiczne - Uniwersytet Ekonomiczny w Katowicach;
Zeszyty Naukowe Uniwersytetu Ekonomicznego w Katowicach
Language:
eng
Oryginal in:
Biblioteka Główna Uniwersytetu Ekonomicznego, Katowice

Object is located in the collections:

Educational materials

Cultural heritage

Educational materials

Scientific Works

Educational materials

Texts and handbooks

Publications of the Participants

Publications of the Participants

Akademia Ekonomiczna

Publications of the Participants

Uniwersytet Ekonomiczny

Additional information

Creation date: 2019-06-18
Last modification date: 2020-02-01
Content object's number of views: 26
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OAI-PMH

Information on financing

The project is co-financed by the European Union from the European Regional Development Fund under the Regional Operational Program of the Silesian Voivodeship for the years 2014 - 2020 Silesian Digitarium. Digitization and access to the resources of cultural institutions of the Silesian Voivodeship.

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